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Depending on whom you talk to, the 1956-1961 Studebaker Hawk was either a clumsy, cluttered continuation of the breathtaking "Loewy coupe," or a remarkably clever repackaging job that introduced the sporty personal car to Americans years before Lee Iacocca ever thought about a Mustang. Even Studebaker partisans are divided on these cars, which bridged the style and time gaps between the memorable 1953-1954 original and Brooks Stevens' deftly re-styled 1962 Gran Turismo Hawk. These low-slung, performance-oriented machines appeared at a time when Detroit was emphasizing bulk, chrome, and "road-hugging weight" -- and were thus completely out of step with contemporary values. But while John Q. Public mostly shopped elsewhere, a small group of discerning motorists learned to appreciate these cars. Their fans are still out there today. Bowing in October 1955, the Hawk marked the end of the Loewy group's involvement with the design that had made Studebaker the industry's style leader three years earlier. Retaining the 120.5-inch-wheelbase chassis and basic bodyshell of the 1953-1955 Starlight/Starliner, the Hawk stood in sharp contrast to Studebaker's newly reskinned 1956 sedans and wagons, which still rode a 116.5-inch wheel base but looked far bulkier and more conservative.
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